Our story

A small room, big flavors.

The founding story, and what has kept Blue Fish on the same corner of Honolulu Avenue for twenty years.

The Blue Fish dining room in Montrose: exposed brick, a woven pendant lamp, and the service counter at the end of the room
20Years in Montrose
Est. 2004

The same corner of Honolulu Ave, two decades on.

Blue Fish opened in 2004 to bring seriously fresh sushi and sashimi to Montrose, and it never left. Owner Jay Choi's kitchen leans Japanese with a Pacific streak, and the sushi chefs behind the counter have turned out enough specialty rolls to fill a small book.

It's the kind of place where the salmon arrives with pickled onion, the miso earns its own following, and a warm afternoon means a table out on the Shopping Park sidewalk. Twenty years in, still a neighborhood room first.

60+Specialty rolls
2004On Honolulu Ave
$$Sushi & sake list
How we do it

Fresh fish, a wall of rolls, and a table for everyone.

01

Fresh, daily

We bring in fish fresh and turn it around fast. Regulars come back for the salmon, and the miso soup has its own quiet following.

02

Sixty on the wall

A Japanese kitchen with a Pacific streak: more than sixty specialty rolls, sashimi, donburi, and a full wine and sake list.

03

A neighborhood room

Generous plates, an open counter with the chefs at work, and a patio on the sidewalk. Twenty years on the same corner.

Around the room

Plated with color, served without fuss.

A table of guests sharing rolls at Blue Fish, under the pendant globes along the brick wall
Assorted nigiri and rolls
A sashimi platter over ice: salmon, tuna, yellowtail, and white fish with salmon roe, lemon, and radish
An overhead spread of Blue Fish rolls, nigiri and sides on dark slate

Come see for yourself.

Walk in for lunch or dinner, grab a seat on the patio, or order ahead through Famished.